Applied Behavior Analysis (ABA) is a scientific approach to understanding and improving a wide range of skills and behaviors. This type of therapy is grounded in the principles of behavior and learning. With decades of research supporting its efficacy with individuals with autism and intellectual and developmental disabilities (IDD), ABA is often one of the most frequently recommended and prescribed therapeutic approaches for these populations.


As a leading provider of ABA software solutions, CentralReach offers comprehensive solutions that seamlessly integrate every facet of autism and IDD care. Through innovative tools and resources, CentralReach empowers professionals and caregivers to deliver individualized and effective interventions, supporting their learners' in achieving the highest quality of life possible. Join us as we dive into seven core qualities of ABA that make it an effective model of care for children and adults with a wide range of needs.

The Essence of ABA  

The ABA field has progressed significantly over the last several decades. B.F. Skinner, the father of radical behaviorism, was a trailblazer in behavior analytic research. Skinner supported the development of many guiding principles within ABA, including operant conditioning and verbal behavior (Cooper et al., 2019).  


In 1968, there was a clear turning point in the field with the publication of Baer, Wolf, and Risley’s article “Some Current Dimensions of Applied Behavior Analysis.” In this article, the researchers outlined the seven dimensions of ABA–applied, behavioral, analytic, technological, conceptually systematic, effective, and generality. These components encompass the essence of ABA (Baer et al., 1968).  


Building upon Skinner’s work, Ole’ Ivar Lovaas was one of the first to implement ABA with children with autism. Lovaas studied the impact of intensive ABA therapy on children with autism via the UCLA Young Autism Project (Larsson & Wright, 2011). While influential for pushing the field in the direction that it currently sits today, many of Lovaas’ practices are now considered controversial due to the focus on making autistic children indistinguishable from their neurotypical peers.  


In recent years, the field has profoundly changed to focus more on compassionate, assent-based care. The ultimate focal point in ABA involves modifying behaviors that interfere with an individual’s quality of living and teaching socially significant skills that allow them to live a more fulfilling life.  


The 7 Qualities of Applied Behavior Analysis  

The following 7 components make up the key qualities of ABA.  By exploring these essential characteristics, we can better understand the principles that make ABA what it is today. 

  1. Individualized Approach: Individualized care is at the heart of ABA. Each learner’s goals and interventions are uniquely tailored to address their individual needs. Analysts consider their learners’ strengths, preferences, family values, and more when developing treatment plans.

    CentralReach’s solutions encourage individualized care while optimizing workflows with a streamlined assessment-to-treatment process. CR Assessments enable clinicians to track and assess over 2,400 skills across multiple domains, from language to behavior and functional living. This allows behavior analysts to select goals that align with individualized assessment results across a broad range of skills.
  2. Data-Driven Decisions: Data is an essential quality of ABA, driving every decision we make. Behavior technicians and behavior analysts take data on every goal during each session. They use this data to guide decisions about the goals to implement, interventions to use, and whether to continue as is or make modifications based on the learner’s progress. Behavior analysts use their expertise to analyze the ongoing skill and behavior data to ensure treatment efficacy and identify any barriers to care.

    As a data-driven field, digital data collection allows providers to make evidence-based decisions that advance client outcomes. CentralReach’s data collection software empowers staff to effectively monitor their learner’s progress from anywhere, driving the best possible outcomes.
  3. Evidence-Based Methods: ABA utilizes only evidence-based practices, ensuring strategies are backed by comprehensive scientific research. Following decades of research, ABA techniques such as reinforcement, shaping, and antecedent modifications are theoretically sound.

    As the scientific literature expands, so too do the methodologies within ABA. CentralReach remains committed to integrating the latest evidence-based methods into its’ suite of ABA software to ensure practitioners are continuously equipped with the research-supported tools to allow their learners to make meaningful progress.
  4. Focus on Functional Outcomes: The skills ABA professionals target must be those that improve socially significant behaviors that enhance their independence and quality of life. Through assessments, ongoing data, and close progress monitoring, analysts ensure the skills they teach their learners support their overall well-being.

    CentralReach’s clinical software allows behavior analysts to seamlessly monitor clients’ progress toward short-term and long-term objectives. Auto-graphing and customizable reports save time and allow clinicians to more rapidly analyze data and make modifications to improve outcomes.
  5. Continuous Assessment: Before the start of treatment, therapists conduct a comprehensive assessment to identify their learner’s strengths, needs, and preferences. This initial assessment results in the creation of initial goals. From there, they conduct ongoing assessments to ensure the current goals are still appropriate and identify new goals as the learner masters their initial ones. Typically, criterion-referenced assessments such as the ABLLS-R and AFLS are updated at least once every six months. Digital assessments make for a more streamlined workflow, integrating assessment to goal initiation.
  6. Collaborative Care: The journey toward meaningful skill and behavior change extends beyond the therapy space. ABA clinicians take a collaborative approach to care, recognizing caregivers, educators, and other professionals’ profound impact in supporting and maintaining their learner’s growth. Collaborative care is vital for a holistic and comprehensive approach to behavior modification.

    Parent training is one essential component of collaborative care. CentralReach is dedicated to enhancing parent training for improved outcomes. CR Care Coordinator makes it easy for parents to increase involvement and learn about ABA in an easy-to-digest manner.
  7. Generalization of Skills: One of the most critical components of long-term behavior change is the generalization of skills. As such, ABA practitioners program to promote generalization across settings, people, stimuli, and time. With a user-friendly interface and the ability to customize goals to fit each child’s unique needs, CentralReach’s solutions allow for built-in generalization.

ABA in Modern Therapy Practices  

The ABA field has undergone a transformative evolution due to the rising integration of technology in recent years. With the increased demand for quality, ethical care, clinicians are embracing technological solutions. With tailored, evidence-based software, CentralReach has played a pivotal role in improving access to care and improving treatment quality.  

Leveraging Technology to Support Quality Care  

As ABA clinicians navigate the landscape of the field, maintaining high-quality, ethical care must always be at the forefront. Abiding by the previously discussed seven qualities of ABA allows us to shape effective behavioral interventions that drive lifelong success.  


Technology plays an essential role in supporting quality behavioral treatment, from digital assessments to clinical data collection and comprehensive parent training. CentralReach offers solutions for all of these components of therapy and more.



Baer, D. M., Wolf, M. M., & Risley, T. R. (1968). Some current dimensions of applied behavior analysis. Journal of applied behavior analysis, 1(1), 91–97. 


Cooper, J. O., Heron, T. E., & Heward, W. L. (2019). Applied Behavior Analysis (3rd Edition). Hoboken, NJ: Pearson Education. 


Hume, K., Steinbrenner, J.R., Odom, S.L., et al. (2021). Evidence-Based Practices for Children, Youth, and Young Adults with Autism: Third Generation Review. Journal of Autism and Developmental Disorders, 51(11), 4013–4032. 


Larsson, E. V., & Wright, S. (2011). O. Ivar Lovaas (1927–2010). The Behavior Analyst, 34(1), 111–114.  


Staddon, J. E., & Cerutti, D. T. (2003). Operant conditioning. Annual review of psychology, 54, 115–144. 

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