CentralReach Adds New Preferred Partner to Network: LeadSquared, a HIPAA-Compliant CRM And Marketing Automation Provider

Fort Lauderdale, FL – CentralReach, the leader in autism and IDD care software for ABA, multidisciplinary, and special education, today announced a preferred partnership with LeadSquared, a leading sales, marketing, and CRM automation platform - continuing the expansion of the CentralReach Preferred Partner Network.

“I’m thrilled to welcome LeadSquared to the partner network,” said Clark Convery, COO of CentralReach. “As the leading EMR in Autism and IDD Care Software, CentralReach receives a continuous flow of requests from software vendors wanting to partner with CentralReach, so we have the ability to be very selective with the partners we choose. LeadSquared offers our customers even more optionality to enhance their client relationship management experience across the lifecycle of a learner receiving services, but where we see the most potential is for our customers who have long waitlists and need to support clients with regular communications while they wait for services. Given the huge capacity constraint and demand for care in the Autism and IDD treatment field, supporting those still waiting for services will play an important role in closing the Autism and IDD care gap.”

This partnership will offer CentralReach customers important expanded CRM capabilities from a CentralReach recommended vendor through integration with CentralReach’s EMR, offering key benefits, including:

1. CRM and Client Engagement: LeadSquared provides a powerful CRM system that helps businesses manage their intake pipelines, track clients, and improve client engagement. It automates workflows, ensuring that teams can efficiently manage tasks, follow-ups, and customer communications.
2. Client  Management: The platform specializes in client management by capturing, tracking, and nurturing clients throughout their lifecycle. It allows businesses to score, prioritize, and distribute clients based on predefined criteria, helping teams focus on the most promising opportunities.
3. Marketing Automation: LeadSquared offers marketing automation tools that enable businesses to create, deploy, and track marketing campaigns across multiple channels, including email, SMS, and social media. This helps in automating customer engagement and personalizing communications before, during, and after services have commenced.